until we all belong
Director: The Glue Society Photographer: Derek Henderson / M.A.P Agency: Clemenger BBDO Melbourne Client: Airbnb
As part of Airbnb’s mission to create a world where anyone can belong, we asked Australians to make their support of marriage equality known by wearing the symbol of marriage itself. The hope was the symbolism of the incomplete ring combined with the powerful stories of those denied equality would help affect change. Launched with support from some of Australia’s biggest brands and in partnership with The Equality Campaign, Until We All Belong marked the most public corporate declaration for marriage equality in Australia. Marriage equality was finally passed in Australia 7th December 2017.